Zipp-sponsored athletes roll to five medals in London
A photo finish. A sweet repeat. A dynamic duo of brothers. Athletes riding Zipp® wheels, handlebars or stems put in impressive and dramatic performances in London to win five medals – including two gold – in cycling and triathlon.
Women’s time trial
American Kristin Armstrong, part of the Exergy TWENTY12 Team, wore No. 1 as the defending champion in the 2008 Beijing time trial. She earned the top spot on the podium again, covering the 29 km (18 mile) course on Aug. 1 in 37:34.82 for gold riding a Zipp 808 Firecrest® front wheel, a Super-9 Disc in the rear. To maintain her optimal aero position, Armstrong used the Zipp Vuka Bull basebar with new carbon Race Vuka Shift extensions.
Men’s time trial
German Tony Martin, part of the Omega Pharma – Quick-Step Cycling Team, claimed silver in the men’s 44 km (27 mile) race against the clock Aug. 1, finishing behind only Tour de France champ Bradley Wiggins. Martin rode the 808 Firecrest and Super-9 Disc.
Alistair Brownlee of Great Britain confirmed his pre-race standing as the home-country favorite, cruising to victory and celebrating as he crossed the finish line. He covered the 1.5 kilometer swim, 43 kilometer bike and 10 kilometer run Aug. 7 in London’s Hyde Park in 1:46:25. Brother Jonathan Brownlee took bronze. The two rode 404 Firecrest wheels, Zipp Service Course® SL stems and Service Course SL bars. Incredibly, five of the top six finishers – with Frenchmen David Hauss and Laurent Vidal in fourth and fifth respectively and defending gold medalist Jan Frodeno of Germany in sixth – were riding Zipp wheels.
Sweden’s Lisa Norden took silver – despite finishing with an identical 1:59:48 time as gold medal winner Nicola Spirig of Switzerland in the Aug. 4 race. Only a photo finish could determine the winner after an intense sprint to the line. Norden rode Zipp 303 wheels in the cycling leg before her dramatic dash to the finish.
In all, Zipp’s roster of officially sponsored athletes in London comprised of 23 athletes -- 11 cyclists from eight nations and 12 triathletes from 10 nations -- riding wheels, bars, stems or seatposts from Zipp Speed Weaponry®. All of the athletes also rode SRAM RED-2012 componentry.