New ZippCast with Brian Holm of Omega Pharma - Quick Step
Brian Holm is a new addition to the newly energized Omega Pharma – Quick Step Cycling Team.
The Dane has a lifetime of insight when it comes to professional cycling, from his days racing in the Tour de France to his work as a sports director calling the shots from the team car. Holm also is a cancer survivor who seeks to support and inspire patients as they battle to survive. Knowing his reputation as an insightful guy with a knack for motivating riders, we couldn’t wait to feature Holm in a ZippCast interview.
LISTEN TO FULL ZIPPCAST WITH BRIAN HOLM HERE
A few excerpts:
On motivating riders
“Everybody in life, we need some kind of a goal. … We try to give the riders – not even the superstars but even the smaller riders on the team – they need ambitions. If you don’t have any ambitions in life, it’s over very fast. ... Even when you’re a domestique on a team like ours, you need your ambitions. … We take the riders to smaller races where they have a chance of winning. And when you have a chance of winning, it motivates you. So nobody can say at the end of the season they didn’t get their chance.”
On cycling technology
“Everybody realized that with good equipment you go faster. That’s a fact now. All riders, let’s say Tony Martin, he’s so much into his material, his wheels. In the past, we’re just talking about five years back, it was very, very, very underestimated about the wheels, about the tires, about the bikes. Now everybody realized with the good gear, good material you go faster.”
On Zipp handlebars, stems, seatposts
“A lot of cyclists are very much into the stems, they’re very much into the bars. It’s like people getting dressed in the morning; people really being aware of what shoes and clothes they’re putting on. Nowadays, cyclists they’re very much into the handlebars and the stems. They’re really focused that they've got the right stuff.”
On La Flamme Rouge, his cancer charity
“There was a name I really liked, the flame rougue -- the last kilometer in cycling. I kind of saw it like the same for cancer people. The last kilometer, you really have to be strong, you really have to be focused, and you have to get over the line. This time it’s not a matter of winning a cycling race, it’s a matter of your life, to survive. … To support those people, it makes me really, really proud."